by John "JD" Dwyer | Feb 25, 2016 | promotions, Sales Technique, social media for business, Uncategorized, wow factor
Facebook Instagram Twitter Linkedin Youtube One of my recent clients experienced the power of “Wow Factor Marketing” instantaneously recently, simply by marketing an existing “wow factor” that he had in his business.In other words, there was no real need for me to...
by John "JD" Dwyer | Feb 25, 2016 | promotions, Sales Technique, social media for business, Uncategorized, wow factor
At The Institute Of Wow, we concentrate on showing business owners how to “stand out from the crowd” through using Wow Factor Marketing techniques. In fact, my company tagline is “Learn To Deliver The Unexpected! Successful entertainers such as Pink,...
by John "JD" Dwyer | Feb 25, 2016 | Sales Technique, Uncategorized
So make sure you feature your target audience in you marketing. It shouldn’t come as a surprise that the majority of people are attracted to people “who look like them.” By that, I mean people tend to be “tribal” and therefore mixed with others who have similar...
by John "JD" Dwyer | Feb 25, 2016 | Sales Technique, Uncategorized
What I’m about to say will probably shock you because it’s almost inconceivable. I recently checked the website of many big companies and to my amazement, most of them didn’t have “video” on their website! And I’m talking about websites of companies across multiple...
by John "JD" Dwyer | Feb 25, 2016 | Sales Technique, Uncategorized
I constantly see advertisements on the back of taxi and the sides of buses and I’m bewildered at the unbelievable “waste of money” most of these advertisement are. When was the last time you purchased hair shampoo, a breakfast cereal or hardware item as a result of...
by John "JD" Dwyer | Feb 25, 2016 | Sales Technique, Uncategorized
My business owner clients know that I continually rant about the importance of collecting client data. Indeed, in my “Wheel Of Wow” client attraction system, “identifying your most profitable costumer” is the first and foremost component. Too many business owners and...
